PBB DNA Genomics Update

December 2024


By Angus, for Angus

  • A high-density SNP profile – over 75,000 SNPs
  • Includes complete parent verification run in-house by PBB DNA
  • Increased accuracy in Angus BreedPLAN EBVs
  • Enable selection decisions earlier in an animal’s life
  • Market your animals with more confidence
  • Enhance your herds’ linkages within the reference population

Check out further details here 

Want to learn more? Talk to your local PBB Territory Manager

Ella Holland
National Territory Manager
027 386 2410
ella@pbbnz.com

Trudy Bensted
South Island Territory Manager
037 211 1916
trudy@pbbnz.com




The PBB DNA team can assist with the completion of your form by prefilling details of the animals that require testing (for registered animals only) – contact the DNA team today for further details.



If you need tissue sampling kits (TSUs), the PBB DNA team always have them in stock and available for immediate dispatch. We can also loan you one of our TSU applicators if you’re just getting started (at no cost)!

Hair cards also available

Simply email dna@pbbnz.com to place an order


Order your tags now!


The PBB DNA Team

Megan
Manager of Data & Genetics

Having worked at PBB for a number of years in various roles, Megan oversees everything Genomics related. She supports the data and genetics team with all things from order submission, and interpreting results, to genomic evaluations and diagnostic analysing.

Sonya
Customer Engagement Agent

Sonya looks after our customers throughout the DNA submission process. She checks, processes and submits all New Zealand DNA orders going to Neogen and assists with the processing of SPI orders for Australian members. Sonya supports our customers with all general DNA enquires as well as advising on DNA testing requirements to meet breed rules and regulations. Sonya also handles our tag and TSU orders.

Sophie
Genetics Technician

Sophie has taken on the permanent position of Genetics Technician with the DNA team. She runs the parentage analysis for nearly all of the NZ breeds under the PBB umbrella, using the Helical parentage system. She ensures all DNA results are loaded into BREEDPLAN and other relevant systems such as the DNA Portal, as well as looking after DNA data transfer requests – working with third parties including overseas breed Associations and other DNA service providers. Sophie also supports customers with all general DNA enquires, including DNA testing requirements to meet breed rules and regulations.


Should you notice your animals not displaying “Genomics” as a Trait Analysed online following SNP testing, please contact your DNA service provider.

Contact Rochelle, PBB’s Genetics Data Analyst, if the animals were tested through Neogen & PBB (alternative service providers must be contacted directly).


PBB DNA Team
Megan, Sonya and Sophie
E: dna@pbbnz.com
P: 06 323 4484
W: https://www.pbbnz.com/services/genomics/